Small Business Marketing tools

             
              
Where Do Websites Go Wrong?

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SUCCESS STORY

Al's materials are wonderful.  I have been working with them for the past month or so.  The time spent has been critical to the success of my business.  His expertise in marketing saved me time, money and hassles, while doubling my business.  I used to be booked one week in advance.  Now my schedule is booked two months out.  Thank you Al!   Robb Olson, Image Floors, Lakeville, Minnesota

 

 

Let's start with the problems

Studies show that 80% of today's website owners are unhappy with their websites.  You are not alone with your feelings about you website!  Why do websites not producing the results their owner want?

Here are some of the biggest reasons for website failures.  Are you experiencing any of these failures?

  • Competitive websites--there are 4 billion websites today.  One for every person on the planet.  How in the world is someone going to find your website with all of that competition?

  • Frozen websites--if you are not changing your website at least twice a month, it becomes frozen in web time.  Frozen websites do not produce.

  • Yellow Page Websites--does your website look like a yellow page ad?   Customers now prefer the internet 15-1 over the yellow pages.  They are not looking for a yellow page ad on a website!

  • Pretty websites--your webmaster made your site look pretty.   Would you ask your webmaster to sell a customer face to face?  Pretty sites don't sell.

  • Uncontrollable websites--you don't control any changes to your site.  It cost an arm and a leg to make a simple change!

  • Technical websites--sites build with Geek technology the average business owner can not understand.  New software makes these sites obsolete.

  • Wrong target customer websites--the website maybe ok.  The problem is the wrong target population.  You don't get sales from wrong customers.

Having a Website is Not Enough!

Having a website is great.   You should be complimented.  You were ahead of other businesses with your first website.  The internet continues to change the buying habits of customers faster than any other medium in history?  If you are going to get your share of the internet business, you also must change. 

Click here to learn how you can get 15% more sales from your website.

 

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