Why a Customer Loyalty Website Can Produce More Sales from your website!

 Get a Free Report--

Get a Free Report--

How a Customer Loyalty Website Will Product More Sales In Today's Digital Economy

Use this Free Report to learn what your  loyal customers expect from your website. 

Submit now! 

SUCCESS STORY

Dear Al, Thank you so much for giving me another perspective on my direction and clarifying my focus.  You truly have a gift of vision and clarification.  Thank you.  Mona Anderson, Mona Designs, Minnesota

If you have come this far on this website, I know that you recognize the value in taking care of your existing customers.  If you are a one shot business and quickly move on to new customers, this web solution is not for you.  If you don't appreciate or like your existing customers, this web solution is not for you.  If you provide good services and products and recognize the value of your existing customers, let me show you in detail how a Customer Loyalty Website will generate 15% in sales.

1.  Compare Selling to Strangers Verses Existing Customers

Who spends more money?  Studies show that existing customers spend more money then first time buyers.

Who is the best source of referrals?  Who would you believe about a new restaurant? Someone who had never been there or someone who had been there and liked what they experienced?

Who makes more pricing demands?  Strangers ask for more pricing negotiations than current customers.

Who cost more to sell?  Estimates range from 5-10 times more expense to secure a new customer than to sell to an existing customer.

Where is your biggest competition?  First time buyers check out more competitors than existing customers when making their purchases.

In the end, what type of selling day do you want?  Do you want a day of selling to total strangers, trying to convince them that you have a good product, that you are a credible business, that your price is fair, that you are better that your competition? 

OR

A day of selling to your existing customers or their referrals to your business?  You know them, they are business friends, they already trust you; they don't squeeze you for lower pricing.  They have come to you rather than your competition. 

A day of selling to business friends would leave you fresh and excited and a reminder on why you originally went into your business.                                 

2. What Model Do Successful Business Use

Some businesses are more successful than other businesses.  If you had to choose a model to follow in your business, what model would you follow, the winners or the losers?     

Let's look at the model of successful businesses.  What are the common ingredients these businesses possess?

• Successful businesses provide state of the art customers services.  Everyone claims to  offer good customer services.   The successful businesses consistently offer services that build a loyal customer base.
• Successful businesses focus on customer loyalty.  These businesses realize the future strength of their business comes from having a loyal group of customers that buy more often and refer their friends to the business.
• Successful businesses learn to adapt to changing times.  Look at Amazon.com.  They are the most successful book seller on the internet.   They have now leveraged their loyal customers and began to sell other items beyond books--with just as much success!
• Finding the right customers.  Those successful businesses are able to find the right customers for their business.  They match their products to the right customers.  What's the best way to determine the right customers?  Look at who has been buying from the business.
• Successful businesses minimize their expenses.  Successful businesses are quick to drop expenses that do not foster the growth of their business.

3.  What Does Business Research Show? 

Studies in all types of industry show that if you keep in regular contact with your existing customers, you can expect 30% of those customers to buy again or refer their friends to your business.  Give customers the right reasons to return to your website and they will return many times.

Studies show that 68% of customer who leave a business do not leave because of a bad experience.  They leave because they feel the business does not care about them.  How many of your current customers are leaving you for your competitors?

Eight of ten former customers will come back to a business if they feel the business cares about them.

4.  Who is Your Best Advertising Source?

What is absolutely your best form of advertising?  Word of mouth.  Where do you get the best word of mouth advertising? The most powerful advertising comes from customers who have already experienced your product first hand.  If their experience has been good, they will tell others about it.  That's how reputations are made.

The key ingredient is the customer's experience of the product.  That experience involves the buying process, the performance of the product and the support and help the customer receives from the business regarding the product.  Customers will tell others based on their experience with the product and the business.

I can see the wheels turning in your head.  You believe all the evidence I have provided you.  A Customer Loyalty Website makes wonderful sense.  But you still have the idea that growing your business means chasing after strangers. 

Let me show you how a Customer Loyalty Website would work for your business.   Click here to learn How A Customer Website Works.

Who are your easiest sales?  People who know you, like you and trust you are far easier sales than working with total strangers.  Your existing customers are easier sales than strangers. 

What Would Your Website Package Do for My Business?

 

Here are a few of the many benefits you would receive:

•  A proven system that generates additional sales that can be implemented quickly and easily
• No technical expertise needed to implement this system into your business
• Best customer loyalty practices from other businesses.  You don't have to search the web for successful ideas.   This has already been done for you.  You are provided the templates of the best customer loyalty practices.
• The use of the newest technologies.  Did you know that video and audio significantly improve your website response rate?  You can easily implement these in this website package.
• Separate your business from the competition.  While your competitors are trying to sell to strangers. you will be selling to customers who know you, like you and trust you.
• Eliminate pricing negotiations.  Where do pricing objections come from?  Visitors compare you with your competition and demand a lower price.  Catering to your existing customers almost completely eliminates these pricing objections.
• Reduce your advertising costs.  Most advertising dollars are wasted because they are focused on the wrong customers.  By focusing on your existing customers, you eliminate these wasted dollars.
• Plug and go.  Every aspect of these customer loyalty website packages are spell out in detail.  You plug in your business aspects and you are ready to go.
• New tools every month.  Successful websites are constantly changing.  With the Customer Loyalty Website packages, you get new updates every month.  You simply add them to your website and you are ready to go.
• Support when you need it.  Customer support is available to you.  You can use several options for this support.   Free technical computer support with an 800 number.  3 months of free business coaching about your website.  A customer forum where you can exchange ideas and experiences with other owners.

What do I need to do?
 

I hope these ideas help you to see how a Customer Loyalty Website Package can be a powerful tool to get more sales from your internet presence.  Clearly, it will give you a tool your competitors have not yet discovered.

Just as you would not try to sell your customers without finding out more about their situation, I will not do that to you. Instead, I invite you to have a brief 15-30 minute phone conversation to explore your situation.  It will also give you an opportunity to explore more deeply the rich possibilities  that may exist in your business for additional sales.

After the brief phone conversation, you will be in a better position to determine whether a Customer Focused Website can help your business as it has helped so many other businesses.

You can call me, 651-485-3340 or email me to set up a time when we can talk.  This is a totally free call.   My promise to you.   It will not be a sales call.  Call me at 651-485-3340 or send me an email indicating your interest in conversing about ways to tap your existing customers for additional sales.  You can email me at al@hanzal.com.

With warmest regards,

 Al Hanzal
 

 PS

For the first 20 people who call, I will provide free of charge, a sample Customer Loyalty Website they can use and explore for two weeks--no charge.   You can try things before you ever have to buy!